What have you learned from your audience feedback?

Main Product (Music Video) Feedback

Audience Feedback Questionnaire (Family)

1. Are you male or female?

2. Do you understand the pop genre of my music video?

3. Do you understand the narrative of my music video?

4. What is your favourite part of my music video?

5. What is your least favourite part of my music video?

6. What improvements do you think I should make?

The questions above are the six different questions that I asked my peers for audience feedback. Firstly I used my family at home. I did this so that I could receive a range of different feedback from different sexes and age groups of people from outside of the college environment.

Family Audience Feedback 

Question One

For my family audience feedback I asked five males and five females to gain opinions from both genders of different ages within my family.

Question Two

All five males and females said that they understood that my music video genre is pop. This suggests that I have successfully followed the codes and conventions of the pop music genre for it to be recognizable to an audience.

Question Three

Three people out of ten said that they did not understand the narrative of my music video. Therefore seven out of ten said that they understood the narrative of my music video. All three of the people that said they didn't understand the narrative of my music video were males from the findings that I gathered together.

Question Four

For question four my family gave a range of different feedback about their favourite parts of my music video none of the answers were the same as each other some were similar but slightly different. Below is a list of the positive things that my audience said about my music video:

• The different video footage of waves at the beginning
• The mainly black and white colour scheme
• Picking the roses apart and putting them back together
• The garden swing footage
• The footage of different types of water (the beach, the lakes and the ponds)
• Two videos merged together with added effects
• The fade and dissolve transitions from one part to the next
• All of the beach location footage
• The slowed down ending as the video finishes
• The reversing of waves on the beach

Question Five

For question five my family gave their opinion on the negative parts of my music video. Some of the feedback that I received for this question was repetitive highlighting the points of weakness in my music video that was recognized by more than one person. Below is a list of the negative things my audience said about my music video:

• The video footage of the garden
• The green looking colour videos
• The colour footage that isn't in black and white
• The ending of the music video
• The footage that is in colour
• The garden swing scenes
• The green video parts
• The black and white theme throughout
• The repetitiveness of waves
• The plain colour video sections

The main area of concern that i can see clearly from this audience feedback is the colour video footage that has a slightly green tint on two of the video scenes because it was filmed with a green screen and had effects added to it. It is difficult to remove the whole green effect around the outline of the artist because of the lighting and green screen in the background. Other areas of improve that are highlighted within the feedback is the footage of waves been fairly repetitive throughout the music video and the scenes that I filmed in a garden.

Question Six

The improvements that my family from the audience feedback have given me has helped me to make some changes already but also think about what I would have done better in the future if I was to repeat my advanced media portfolio with more experience and knowledge. The major thing that I would change if I was to make my music video again is the green screen footage I would think about lighting and the background when filming for the music video in greater depth and plan ahead with an idea of what it would look like when I edited it all together and placed effects on the video footage. I would make my entire video black and white as through audience feedback the majority of my family seemed to like the black and white theme more than the colour footage. I would film at a few more locations that fit in with the rest of the locations in my music video for choice and variety of clips to include. I would make the ending more exciting if I was to repeat my project so that the audience remembered my music video and recognized the ending as much as the beginning. The final thing that I would do would be to lengthen some of the audience’s favourite parts and shorten some of the audience’s least favourite parts.

Audience Feedback Questionnaire (Friends)

1. What is your favourite part of my music video?

2. What is your least favourite part of my music video?

3. What do you think I could improve on?

4. What do you think I should keep the same?

5. Do you understand the narrative of my music video?

6. Do you understand the genre of my music video?

The questions above are the six different questions that I asked my peers for audience feedback. Secondly I used my friends at college. I did this so that I could receive a range of different feedback from different sexes and age groups of people from inside of the college environment. Below is a picture of the Questionnaire that i handed out to my audience for feedback.

Question One

Question Two

Question Three

Question Four

Question Five

Question Six

Overall I think that my music video was successful and effective and my audience feedback reflects this. I received the majority of positive and also some negative feedback which I acted on throughout my advanced portfolio project. When I asked my peers at college if they understood the narrative and genre of my music video I received the answer 'yes' as the majority answer and 'no' as the minority answer. People thought that my main improvements could be: the lighting whilst filming, the colour parts of my music video and the lack of performance video footage. Some people even said that I didn't need to improve on anything at all in my music video. After feedback I changed certain parts of my music video for example I took out some of the colour green screen parts that after adding the editing effects the green screen colour was still visible in the background and also I completely removed parts when the lighting wasn't very good when I was filming.

Ancillary Texts (Advert/Digipack) Feedback

I asked four different questions to my audience which were:

1.     Do you think my promotional poster fulfils its purpose?

2.     Do you think that my digipack is effective?

3.     What do you think I could improve on?

4.     What do you think I should keep the same?

 

Overall I think that my ancillary texts were also successful and effective and my audience feedback reflects this. My ancillary texts didn't take up as much time to produce as my music video but I produced more drafts of my promotional poster and digipack than I did my music video because of the technological difference between the programs that I used for each stage. When I asked my audience if they thought my promotional poster fulfils its purpose and if they thought my digipack was effective they all answered with 'yes'. The main improvements that my audience thought I should make were to my digipack and not my promotional poster. These improvements were:

• Add more life to the inside of the digipack.
• Make the inside of my digipack less plain and boring.
• Take away duplicated images from inside the digipack.
• Use more images of the artist inside the digipack.

The two Go Animate productions that I have created below are from two male audience feedback interviews of peers in my college environment that would happily answer my questionnaire but didn't want to be filmed on camera.

Audience Feedback One by s0014859 on GoAnimate

Audience Feedback Two by s0014859 on GoAnimate